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Checklist

IAB Canada TCF Readiness Checklist: 10 Steps to Prepare Your Consent Program

The IAB Canada Transparency and Consent Framework introduces a standardized approach to consent across Canada's digital advertising ecosystem. Preparing for the framework requires more than updating your CMP. Marketing, privacy, and digital advertising teams need to review consent experiences, vendor disclosures, signaling, and downstream activation to ensure customer choices are consistently respected.

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Download the checklist to learn:

  • How to assess your consent experience, CMP configuration, and vendor disclosures against the operational requirements of the IAB Canada TCF
  • What to validate across consent signaling, downstream activation, and advertising partners to support consistent enforcement throughout your marketing stack
  • How to prepare governance, processes, and cross-functional teams for a smooth implementation while supporting trusted, privacy-first digital advertising